ONLINE PROPERTY MARKETING 101

Online Property Marketing 101

Online Property Marketing 101

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It is not hard to create a buzz about you as a luxury real estate marketing professional. And, it does not need to cost you a lot of money to do so. Here is an example.

This is really an important one - the last thing you want is for a property manager to just hand out your keys to prospective tenants. Too much can go wrong. You want to know that the property manager will give good customer service and personally take prospective tenants to inspect your property. Or, they may hold open houses at specific times. This gives them a chance to get to know a future tenant better.



MLS is still the most used website by individuals when searching homes for sale and is the only site that licensed real estate in Marbella. use when seeking homes for their buying clients. In a nutshell if your home isn't listed on MLS then the majority of people searching for homes in your area isn't going to find it. So ensure that the company you choose includes a listing on MLS in your province.

For example: the other party may have a wonderful property (site) and wants to develop it, but does not have the knowledge. You "love" the site and know that you could make it a very successful and profitable real estate development. You approched the land owner.

Content is added weekly or daily to your real estate website. Google, Facebook, and your clients are always looking for something new. There is always something new happening in real estate company or service. estate. Your website needs to let them know what is happening. It may be an increase in inventory, a new listing (whether or not its yours), or just your opinion of the market.

Meet Up With them You should have 3-5 agents that you definitely want to work with by just talking on the phone with them. Now it's time to meet up with them to discuss further on what you want from them. When you meet them you can see what kind of person they are and see if they meet the criteria you are looking for. You can also evaluate their character and see how they interact with others in public and maybe even in their office. Try to see if any of these real estate agents have clients or testimonials who can back their word up. Having a real estate agent that's a people person is always a plus.

Now, take this a benalus real estate step further. You walk into a luxury goods store where you just want to peruse the merchandise with no particular intent to buy. You are in a "just looking" mode. Get the idea that the manager of the store follows you around every step of the way peering over your shoulder. How soon would you be inclined to make a return visit?

Just because a property falls under the luxury umbrella, does not necessarily mean that it is problem-free. Structural problems such as improper weight baring pillars and roofing issues, evidence of water damage and mold, or piping and HVAC problems are just some of the problems one can find in any property. That is why it is integral that one conducts a home inspection before signing on the dotted line. Most importantly, make sure your contract for purchase includes a home inspection contingency, i.e. a statement that permits you to freely walk away from the property if the inspector finds a problem with it. A competent broker also won't waste your time or their own by showing you properties that aren't satisfactory.

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